Private Nursing College, Bangalore · Performance Marketing
394
Qualified Leads
How We Generated 394 Admission Leads at ₹74 CPL for a Nursing College in Bangalore
PPC · Digital Marketing · +1
View case→Performance MarketingEcommerceMarketing case study
How We Achieved Nearly 700% ROAS for a Premium Jewellery Brand
Confidential Premium Jewellery Brand
A premium fine jewellery brand in Bangalore needed to generate profitable ecommerce revenue while attracting qualified enquiries for custom jewellery. High product values, longer consideration cycles and trust-sensitive buying decisions made conventional paid advertising difficult to scale. Flashyminds developed a performance marketing strategy across Google Ads and Meta Ads, combining product-led campaigns, high-intent audience signals, lead generation and brand awareness to support both immediate conversions and longer customer journeys.
01
Challenge
01
Generate ecommerce revenue without relying on aggressive discounting.
02
Maintain profitable advertising returns in a premium, competitive category.
03
Capture qualified enquiries from customers interested in custom jewellery.
04
Support longer consideration cycles across multiple advertising touchpoints.
05
Protect the brand's premium positioning while pursuing performance goals.
02
Approach
Structured Google Ads around Performance Max, Shopping and Demand Gen campaigns for different stages of the buying journey.
Improved product-feed quality to strengthen Shopping visibility and Performance Max delivery.
Applied high-intent audience signals and remarketing pools to reach customers with stronger purchase potential.
Optimised campaign assets and automated bidding around revenue and ROAS performance.
Ran Meta lead-generation campaigns specifically for custom jewellery enquiries.
Used store-awareness campaigns and creative storytelling to build recall without weakening the premium positioning.
03
Impact
699.14%
Google Ads ROAS
298K+
Campaign impressions
12K+
Qualified website clicks
₹70
Custom enquiry CPL
Generated more than 298,000 impressions across Search, Shopping, Display, YouTube and Discover placements.
Drove over 12,000 clicks to the brand's digital shopping experience.
Achieved a 699.14% return on ad spend through Google Ads.
Generated custom jewellery enquiries through Meta Ads at ₹70 per lead.
Flashyminds combined Google Ads automation, product-feed campaigns and intent-focused Meta Ads to generate profitable ecommerce revenue, qualified custom jewellery enquiries and cost-efficient brand visibility.